serina morris | creative director + designer
SERINA MORRIS

Hulu

Branding
Creative Direction
Iconography
Digital
Print
Experiential
Content Creation

Art direction of rebrand for the positioning statement "Powering Play". Developed a visual employer brand theme line and activation play book.

When Hulu launched the consumer campaign "Better Ruins Everything", partnered with Hulu to do an employer brand refresh bringing additional strategic and creative efforts to support and align with the consumer campaign. (confidential, not shown below)

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